Director of Brand
Growing up with a heart full of style and sass, the life of the party- Courtney Griffin, was destined for the world of hospitality. The Austin native graduated from Texas State University with a Major in Mass Communication public relations, and minor in business marketing. From early days in interior design to directing 200+ women in her college sorority days, Courtney has harnessed her gift of gab, eye for detail, and ability to make the impossible, possible.
Since joining the Whim Hospitality family in 2017 she has been the woman behind the proverbial marketing curtain, responsible for all digital and social media, graphic design, public relations and branding for the Inc. 500 company.
In her new role as Director of Brand, Courtney is responsible for ensuring the integrity of all brands under the Whim Hospitality umbrella including Camp Lucy Resort and Tillie’s restaurant. She is consistently searching for the latest trends to drive big picture marketing strategy for the company in order maintain its position as the authority in the industry marketplace. She has a passion for pouring into others and making connections behind the screen and on the scene.
She loves all things social media, marketing, events and pretty much the “fun side” of all things business. She has an old soul and has come up with her best ideas while listening to Dolly Parton and working on her renovated pop-up camper. If you can’t find her at a live music event, or patio happy hour, she’s probably somewhere on the water.
Unofficial Title — “The Punstress”